Define your identity
Create strategy
Build processes
Evaluate objectively
Improve & tune-up
Axle Impact Method is a framework, toolkit and mindset created to empower business leaders to build, evaluate and improve their brand strategy roadmap.
Layer 1
The Core Elements
The core of Axle Impact Method is a triad of core principles:
- Clarity
- Consistency
- Charisma
Layer 2
The KPIs
One of the most practical and important elements of Axle Impact Method is the KPI list.
- Purpose
- Structure
- Effectiveness
- Process
- Awareness
- Measurability
- Personality
- Connection
- Trust
Layer 3
Proficiency
The final layer is proficiency in the core activities of creative work, business operations, technical expertise, and personal growth and wellbeing.
- Creative Skills
- Business Skills
- Personal Development
- Technical Skills
- Leadership