Axle Impact Method is a framework, toolkit and mindset created to empower business leaders to build, evaluate and improve their brand strategy roadmap.
Layer 1
The CoreElements
The core of Axle Impact Method is a triad of core principles:
Clarity
Consistency
Charisma
Layer 2
TheKPIs
One of the most practical and important elements of Axle Impact Method is the KPI list.
Purpose
Structure
Effectiveness
Process
Awareness
Measurability
Personality
Connection
Trust
Layer 3
Proficiency
The final layer is proficiency in the core activities of creative work, business operations, technical expertise, and personal growth and wellbeing.
Creative Skills
Business Skills
Personal Development
Technical Skills
Leadership
Transform your
social media
website
presentations
print collateral
brand identity
content strategy